Director, Product Management - Bureau Solutions

Entrust
Entrust

Product

Shakopee, MN, USA

USD 165,506-242,743 / year

Posted on Jul 9, 2026

Join us at Entrust

At Entrust, we’re shaping the future of identity centric security solutions. From our comprehensive portfolio of solutions to our flexible, global workplace, we empower careers, foster collaboration, and build solutions that help keep the world moving safely.

Get to Know Us

Headquartered in Minnesota, Entrust is an industry leader in identity-centric security solutions, serving over 150 countries with cutting-edge, scalable technologies. But our secret weapon? Our people. It’s the curiosity, dedication, and innovation that drive our success and help us anticipate the future.

Position Overview:

The Director is responsible for developing and refining an integrated growth strategy for high volume issuance solutions for financial card and government ID markets. In this role, the Director will be responsible for developing and leading growth strategies across the business unit’s portfolio of offerings. Specifically, this includes cross-functional leadership of initiatives for the business’ recurring revenues across product management, engineering, customer operations, marketing, and direct strategic engagement with sales and channel organizations. The successful candidate will bring a disciplined, business-oriented approach to developing the solution strategy and roadmap, integrating all solution components, and pricing appropriately to gain market share while meeting revenue and margin requirements. The director should have significant product management and development experience and be skilled in driving cohesive strategies spanning Software and Services. The Director will perform the accountabilities detailed below and other duties as assigned.

Responsibilities:

Strategic Ownership:

  • Develop and present business case recommendations for new market opportunities, solution performance and investment requirements to facilitate business planning and decision making.

  • Develop and implement pricing strategy recommendations with a focus on simplification.

  • Assist with strategic partnering activities and negotiations to strengthen our value proposition and market penetration.

Communication:

  • Serve as product Subject Matter Expert for marketing materials and sales training material development to ensure accurate messaging around features, benefits, and competitive advantage.

  • Define and document solution requirements, use cases, and interface diagrams for use by engineering/development teams in creating technical requirements and developing new products or enhancements.

  • Executive level communication skills required with the ability to be persuasive and articulate necessary response for all relevant audiences and stakeholders.

Market Intelligence:

  • Analyze market and industry trends, identify and segment key customer groups, track competitive intelligence, and incorporate this insight into solution plans and roadmaps.

  • Actively pursue VOC feedback to inform product roadmap, gauge customer satisfaction, etc.

  • Develops a deep understanding of issues and trends in banking and government ID programs globally, including potentially disruptive technologies and leads the communication of market intelligence to internal stakeholders.

  • Develops and establishes key partnerships with internal and external customers and establishes credibility as a leader with networks in the industry associations to understand market trends and to anticipate current and future customer needs.

Business Performance:

  • Responsible for global revenue and profitability management for products assigned - ensuring revenue and margin targets are met and identifying remediation plans when plan targets are at risk.

  • Develops, owns, and maintains segment roadmaps, which includes product/solution development, market messages, target audiences, other business activities and goals to be achieved. Ensures roadmap alignment with other Entrust marketing initiatives and communication programs.

  • Collaborates with sales to execute the segment roadmap plans to meet Entrust goals.

Leadership & People Management

  • Perform general management responsibilities such as hiring, performance management, performance reviews, individual development activities, etc.

  • Monitor team performance against department standards, and ensure that these standards are consistently met or exceeded

  • Assisting in disciplinary decisions and action

  • Act as escalation point for issues and provide leadership and guidance to team

  • Provide necessary work direction and manage projects effectively through planning, organization, and project management

Basic Qualifications

  • Bachelor’s degree in business, engineering, or technology.

  • Minimum 10 years of experience in product management and/or development with experience delivering software, hardware and service solutions, preferably in ID and Card Issuance markets.

  • Experience working in Agile-based development environment and creating detailed functional specifications for use by both technical and non-technical readers.

  • Ability to Travel up to 30%.

  • Must be able to lawfully work within the US and have unrestricted work authorization for US

Preferred Qualifications:

  • MBA and or technical degree

  • Knowledge/experience in financial, banking, payments, or government ID industries

  • Experience and background in AI and Security Solutions

  • Strong problem solving and communication skills.

  • Excellent time management skills, ability to stay focused on priorities and thrive in fast paced environment.

  • Ability to motivate, lead, and influence cross-functional teams.

  • Demonstrated success in effectively communicating at all levels of an organization

  • Effective operating at both the strategic and tactical levels.

Where you will be: This is a hybrid role requiring three days per week in our Shakopee, MN headquarters office.

About Entrust

Our growing company relies on curious, dedicated and innovative colleagues to anticipate the future and provide solutions for a more connected, mobile and secure world. Entrust technologies and expertise help government agencies, enterprises and financial institutions in more than 150 countries, serve and safeguard citizens, employees and consumers. Each year, our solutions secure billions of transactions — and every day, our technologies issue and manage more than 10 million secure identities. How do we do all of this? Together.

At Entrust, we don’t just offer jobs – we offer career journeys. Here is what you can expect when you join our team: For more information, visit www.entrust.com. Follow us on, LinkedIn, Facebook, Instagram, and YouTube

Entrust Corporation is an EOE/AA/Veteran/People with Disabilities employer.

NO AGENCIES, NO RELOCATION

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At Entrust, we don’t just offer jobs – we offer career journeys. Here is what you can expect when you join our team:

  • Career Growth: Whether you’re a budding developer or a seasoned expert, we’re invested in your professional journey. With learning-forward initiatives and exciting challenges, your growth is our priority.

  • Flexibility: Life is all about balance. Whether you’re remote, hybrid, or on-site, we offer flexible options that fit your lifestyle.

  • Collaboration: Here, your voice matters. Our teams thrive on sharing ideas, brainstorming solutions, and working together to build a better tomorrow.

We believe in securing identities—but it doesn’t stop there. At Entrust, we’re passionate about valuing all identities. Our culture is built on diversity, inclusion, and respect. From unconscious bias training for our leaders to global affinity groups that connect colleagues across the globe, we’re creating a community where everyone is encouraged to be themselves.

Ready to Make an Impact?

If you’re excited by the prospect of innovating, growing your career, and collaborating in a dynamic environment, Entrust is the place for you. Join us in making a difference. Let’s build a more secure world—together.

Apply today!

For more information, visit www.entrust.com. Follow us on, LinkedIn, Facebook, Instagram, and YouTube

Compensation Range:


The anticipated starting base pay for this position is: $165,506-$242,743 per year (in the primary posting location). Actual compensation will be determined based on geographic location, education, skills and experience. This position is also eligible for the company’s discretionary annual incentive plan. In addition to your pay, Entrust offers eligible colleagues and their dependents comprehensive health and well-being programs which include medical, vision, dental, a generous 401(k) matching contribution, life and disability insurance, mental health coaching, virtual fitness programs, paid personal time off plus 12 paid holidays, parental leave and education reimbursement. Please speak with the recruiter for more details. Note: Benefit and Compensation programs are subject to eligibility requirements and other terms of the applicable plan or program. Entrust has the right to end, suspend or amend any of its plans at any time in whole or in part.

For US roles, or where applicable:

Entrust is an EEO/AA/Disabled/Veterans Employer

For Canadian roles, or where applicable:

Entrust values diversity and inclusion and we are committed to building a diverse workforce with wide perspectives and innovative ideas. We welcome applications from qualified individuals of all backgrounds, and we strive to provide an accessible experience for candidates of all abilities.

If you require an accommodation, contact accessibility@entrust.com.

Recruiter:

Grace RusingizaGrace.Rusingiza@entrust.com